I Read Canadian Day

I Read Canadian Day

Gwynn Scheltema talks to Andrea Adair-Tippins

February 19, 2020 saw the celebration of the first I READ CANADIAN DAY. I asked Andrea Adair-Tippins, my friend and fellow writer, and librarian at Whitby Public Library, all about it.

What is I READ CANADIAN DAY and how did it come about?

Andrea Adair-Tippins shows off a stack of Canadian books

While driving to a school visit in one of the western provinces, children’s author Eric Walters had an idea. What if children were encouraged to read Canadian books—starting with just 15 minutes on just one day? A day he called “I Read Canadian Day.” He got on the phone and started calling people, organized a meeting between different organizations to discuss how they could support what they all believed in – Canadian books.

This initiative is now supported by the Ontario Library Association, the Canadian Children’s Book Centre and CANSCAIP (Canadian Society of Children’s Authors, Illustrators and Performers).

What sort of activities happened on that day?

Whitby Public Library Central Branch

Hundreds of libraries, schools and independent book stores across Canada participated! People were asked on February 19 to read a Canadian author or illustrator for just 15 minutes with the idea that if they haven’t read Canadian this would expose readers to some great reads.

To encourage this, authors attended events, special story times were held with Canadian themes and guest readers, and scavenger hunts to find Canadian books were held at libraries.

authors Ruth. E. Walker & Bill Swan at Whitby Public Library

Also at our library, we extended our “I Read Canadian” promotions to get teens and adults involved. We handed out buttons to people who checked out a Canadian book. We peppered our information desks with maple leaves recording our patrons’ favourite Canadian authors.

We took photos of our local Canadian authors “reading Canadian” and promoted locally.

Blue Heron Books in Uxbridge shows support

Blue Heron Books, a local independent book store had a reading corner set up where community members could sit for 15 minutes to read.

Shelley Macbeth of Blue Heron Books in the “I Read Canadian” storefront



What was a highlight for you?

I loved that everywhere people were talking about Canadian books!

According to Eric Walters, Canadian book sales have declined by 50 percent in the past decade.  Fifty percent? That’s terrible. Not just because we aren’t supporting authors, but we aren’t reading books that reflect our culture, our language, and our beliefs.

This doesn’t mean books by authors in other countries aren’t good and don’t deserve to be read, but shouldn’t we want to see ourselves in the stories we read? Shouldn’t our children? We live in a country that is diverse, compassionate, tolerant and welcoming. We need to read and hear the stories that reflect us. We need to read stories that call us to task when we fall down.

Our stories are unique and valid and valuable, and I am so lucky to work in a place where I stumble on new writers daily, luckier still I get to champion those writers. Having a day where everyone from libraries to booksellers to actors to the Prime Minister promoted Canadian books was a lot of fun.

What’s next? Will this be an annual event?

I understand that it will be an annual event. I know my library is planning to participate again, on an even bigger scale, next year. And seeing how successful the event was this year, I’m sure organizers will come up with bigger ideas for next year.

How can readers and writers get involved?

In addition to promoting Canadian work, organizers want to make sure access to Canadian books is possible for children everywhere, including communities where funds are limited. So one component of I Read Canadian Day involved monetary donations. Donations can be made through the I Read Canadian website to help make that possible.

And in the meanwhile, keep reading Canadian! We don’t need a special day to do that all year around. Librarians are only too happy to help you find Canadian authors

Last Word from Gwynn

If you want online help finding Canadian authors, try my favourite: 49thshelf.com

As we said in out post What’s on the 49th Shelf, this website is the largest collection of Canadian books on the Internet. They are also likely the most fully realized collaborative website in the world celebrating one nation’s books and authors.

A Newbie’s Guide to Book Conferences

A Newbie’s Guide to Book Conferences

Heather M. O’Connor. My publisher Orca Books recently invited me to sign copies of Betting Game at the Ontario Library Association (OLA) Super Conference.

“Me? Sign books at the OLA? Sure!” It’s the largest library conference and trade show in Canada.

A day or two before the big day, I felt like a preteen going to her first boy-girl party. What should I wear and bring? What are the signings like? What do I say?

I’ve gathered some super tips for preparing for and attending the OLA Super Conference. You can also use this advice to get the most out of other major book events, trade shows and conferences.

Be prepared

Check out the event website. You never know what you’ll find. (The OLA provided a cool photo frame for my pics.) Identify and use the conference hashtag, and add the conference app to your phone.

Read the program, even if you’re not attending the panels. Who is signing? Who is speaking? Maybe you’ll “bump into” that editor you want to meet.

Shout out on social media that you’re going, and ask who else is attending. If you’re signing books, announce the time and your publisher’s booth. Share news about other signings and events. If the conference has a Facebook group or event, join it.

What to wear

The default attire is business casual.

However, some authors add a little cosplay flair to their signings. Lena Coakley donned a prim Brontë-style bonnet to sign Worlds of Ink and Shadow at the OLA. Kari-Lynn Winters signed Bad Pirate in ARRR-some pirate gear at Reading for the Love of It, a big Toronto teachers’ conference.

Skip the high heels and opt for comfortable shoes. You’ll be on your feet for hours.

What to bring

A phone for taking and posting pics, following the program and connecting with friends. A watch. Business cards. A strong bag for carrying all the book loot.

Two reliable pens or Sharpie markers for signing, if you’re picky about your writing implements. (What writer isn’t?) Book swag, like bookmarks or buttons. My time slot was at the end of the day, so I offered a free draw to entice people to stick around.

Coffee for your publishing team—they can’t always get a break.

Meet the people

Conferences are the perfect place to network, do market research, and connect with writers and book-lovers. Strike up a conversation with your neighbour. Browse for books. Share a lunch table.

Librarians and teachers:

  • find out what their kids like to read and what they ask for
  • mention you do classroom visits, book clubs and programs
  • tell them about funding for author visits (more about that in a future post)
  • swap book recommendations

Publishers:

  • study the books they showcase at the booth–what are they selling?
  • find out which books they’re excited about and why
  • identify trends and ask market-related questions (when they’re not busy)
  • pick up catalogues and take advantage of a live peek at their books

Authors:

  • hang out with other writers and expand your tribe
  • observe experienced writers in action and ask their advice
  • promote other authors and their events–what goes around comes around
  • check out the event before you’re published so you come prepared
Schmooze dos and don’ts

DO take lots of pictures. Selfies. Signings. Capture the excitement, then share your pics on social media and your blog.

DON’T accept book giveaways or enter the free draws at conferences for librarians or teachers, no matter how tempting they look. You’ll take those resources away from classrooms and libraries.

Book signing tips

Check in with your publisher when you arrive, and return to the booth 10-15 minutes before your signing. It gives you time to stow your bag, straighten your clothes and thoughts, and think about what you want to write. Ask someone to take pictures.

Librarians and teachers are book people. They’re your fans. When they ask you to sign their book “For the students of XXX School,” you feel like a million bucks. I add a personal line, like “Always count on your team” or “Keep kicking!”

Make small talk. Find connections—a student who likes soccer books, a familiar school. If they seem interested, share interesting facts and valuable resources for your book, like extras on your website or an online teachers’ guide. Or mention you do school and library visits.

You feel like a rock star while you’re signing, but it’s over before you know it. Enjoy!

What are your tips for getting the most out of a big book event like the OLA Super Conference? Share them below.